The Client -
SMZ Advertising for Columbus Blue Jackets
Scope of Work -
Creative Editorial, Colour, Finish
The Challenge + Solution -
Hockey. Is. Back! We teamed up with the talented creatives at SMZ on a new campaign for their clients, the Columbus Blue Jackets. With two brand spots for TV and cutdowns for social which featured players, fans, and lots of fast-paced action, to capture the hype, hope, and heart of hockey fans at the start of a new season. The challenge and thrill of sifting through hours of intense gameplay to find the right shots and soundbites was exhilarating.
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